Power the sails of your software delivery with outstanding product and technical expertise
Engaging a development partner requires a lot of trust. We know this. That is why your product journey with Maestral includes deep-diving into your work style and product goals, optional assessments, meeting the team prior to development, and multiple governance levels throughout the duration of the engagement.
How Maestral Engagements Work
Pick the right context for your product based on your company type to see a detailed engagement model featuring our expertise at various stages of product development.
To ensure your experience with us is exceptional, Maestral designed the Governance Framework which underpins all our engagements. The Governance Framework ensures alignment and transparency through a mutual definition of success at the onset of the engagement via monthly and quarterly reviews. We believe alignment is not a one-time event, but a continuous process of assessment and evaluation.
- Product Company
- Venture Capital Community
- Startup / Scale-up
Engagement Journey for Product Companies
If you have a new product idea
start here
Assessment
A roadmap readiness assessment is a short engagement designed to critically evaluate the operational, UX, and technical requirements. This is a highly recommended practice for obtaining clarity about the software and to get the assurance you’re heading in the right direction.
Maestral provides the following:
- Readiness Assessment
- Proof-of-Concept
- Proof-of-Value Creation
If you already have a product spec
start here
Discover
The Engagement Enablement (EE) team ÔÇô a group of seasoned Maestral professionals in software architecture, development, and product management work to get an in-depth understanding of the product requirements, and find a balance between performance, security, and ease of use.
Maestral provides the following:
- Product Definition
- ROI & Value Proposition
- Architecture Blueprint
- Functional Specification
- UX Storyboarding
- UI Wireframes
- UI Design
If you’re short on talent and expertise to properly support your innovative product development roadmap
start here
Mobilize
The core team members are engaged and Sprint 0 is kicked off. Everyone understands the project scope and objectives as we set up for a successful start of development. A smooth transition between the EE and the Core team is completed.
Maestral provides the following:
- Success Factor Metric Definition
- Technical Architecture
- Establish Working Agreements
Develop
The whole Squad is performing with a regular cadence of value delivery, Push to Production, and Innovate activities to deliver a praise-worthy MVP. This is the iterative process that takes your product to new heights.
Maestral provides the following:
- Iterative Development
- Build, Measure, Learn
- Security Audit
- Code Audit
- MVP
If you have a product in production that needs support and enhancements
start here
Sustain
Maestral’s Tier 3 and Tier 4 production support services provide you with the reassurance that production releases are properly supported, while our sustain services will equip you with a higher level of SLAs and non-major enhancements.
Maestral provides the following:
- Security Audit
- Code Audit
- Support and Enhancement Lifecycle
- Production Support
Engagement Journey for VC Community
If you need a technology perspective in the early research phases
start here
Pre-Investment Services
Whether you are considering a merger, investment, change management, or need new product leadership, we employ competent expertise in an unbiased technology assessment.
Maestral provides the following:
- Due Diligence
- Industry Research
- Expert support for investments in certain industries
If you have a company you would like to invest in or acquire
start here
Investment Support Services
We efficiently ramp up software engagements at any lifecycle stage and provide deep technology insights to potential future portfolio companies.
Maestral provides the following:
- ROI & Value Proposition (Investment Validation)
- Investment Management
- Alignment of Incentives (Between Founders and Investors)
- Risk reduction in the portfolio – product development
- Risk reduction in the portfolio – time product management
If you have a portfolio company seeking product development expertise
start here
Portfolio Support
We can de-risk your product development journey by ensuring the portfolio company’s product delivery milestones are met and that the company is ready for new rounds of financing.
Maestral provides the following:
- Product Audit in the Startup Portfolio
- Product Development Reports
- Product Development (Proof-of-Concept and MVP)
- Product Development
- Validation of Innovation in the Portfolio
- Team Structure and Expert Team Support
- Training for Startups in the Field of
- Business and Tech Development
Engagement Journey for Startups and Scale-ups
If you seek strategic guidance and consultancy
start here
Business Development
Maestral’s Startup Enablement group provides advisory services and technical leadership, giving your company a critical competitive advantage. Working with an experienced partner minimizes the risks and helps focus the company resources toward a short time-to-value MVP.
Maestral provides the following:
- Validate an Idea
- Conduct Market Research
- Execution Plan (Financial, Business, Technical and Pitch Deck)
- Cap Table – Setting Up a Team Structure (Execution Team)
- Business Validation of MVP
- Business Validation of Proof-of-Concept
If you have a product spec and need reassurance prior to development
start here
Assessment and Discover
All pre-development activities are designed to critically evaluate the operational, UX, and technical requirements. These activities allow us to get an in-depth understanding of product requirements, and find a balance between performance, security, and ease of use, as well as get the assurance you’re heading in the right direction.
Maestral provides the following:
- Product Archetype – Communication Strategy
(Design Thinking, Mission and Vision) - Wireframing – Create Product Definition
- Readiness Assessment – Planning
- Product Design – Mock Up (MVP)
- Architecture Blueprint
- UX Storyboarding
- UX/UI Design
If you’re going full speed to your MVP and need top-notch technology expertise
start here
Develop
The whole Squad is performing with a regular cadence of value delivery, Push to Production, and Innovate activities to deliver a praise-worthy MVP. This is the iterative process that takes your product to new heights.
Maestral provides the following:
- Proof-of-Concept
- MVP Development
- Technical Architecture
- Functional Specification
If you have a product in production that needs support and enhancements
start here
Sustain
Maestral’s Tier 3 and Tier 4 production support services provide you with the reassurance that production releases are properly supported.
Maestral provides the following:
- Security Audit
- Code Audit
- Support and Enhancement Lifecycle
- Production Support